• KK Outlet | Ad Campaign for Vitra.


    Posted on 20th July, by yellowtrace in set design + styling. 2 Comments

     

    I love this series of posters created by London based KK Outlet for Vitra, who wanted to promote the fact that many of their products are also designed for home living and not just commercial applications.

    KK Outlet responded to this challenge through their insight that people choose furniture to express their personality. They created a series of individually designed posters and ads which tap into the unique personality of the designer, and the particular piece of furniture on display.

    Brilliant art direction.

    Snap!





  • 2 Responses to “KK Outlet | Ad Campaign for Vitra.”

    1. [...] This post was mentioned on Twitter by johncantrell, Dana Hughes. Dana Hughes said: KK Outlet | Ad Campaign for Vitra. Love. http://bit.ly/chiB3j #advertising #artdirection [...]

    2. Lauren says:

      Great ads! I think that these will also really appeal to bloggers since we often like to create little photoshoots in our homes with various objects.



    From The Blog.

    Hey there good lookin'! Check out some of the recent posts from the blog. Proudly brought to you by Yellowtrace. Word.

    How to Dance to ‘Get Lucky’ by Daft Punk | Soul Train Style.

    Not sure how to dance to Daft Punk's latest single 'Get Lucky'? Get your Soul Train groove on and rock it out like these...
    Little Trace Of // Sydney Hairdresser Leonard Mattis.

    Today's story is a slight deviation from our usual design-paved path, although I like to think of it as a related and relevant tangent....
    Eixample Apartment by Bach arquitectes // Barcelona, Spain.

    I'm having one of those "I wish I was a Spainish architect" moments again. The current cause of envy is Bach arquitectes, a Barcelona...