The Honest Conversations are Happening in DMs: Dana’s Notes from Milan Design Week 2026.Sixteen years on from her first Milan Design Week, Dana Tomić Hughes returned alone for the first time. What she found was a design industry that has engineered honesty out of itself, where the brand activation has overtaken the design...
Sightline 2026: What Happened When We Asked the Design Industry to Be Honest With Itself.Across two sold-out sessions in Sydney and Melbourne, Sightline delivered a clear-eyed diagnosis of the forces flattening design culture—and mapped six territories where the most compelling work is pushing back. The response was unlike...
Introducing Sightline: A Half-Day Design Intelligence Briefing with Dana Tomić Hughes.Design has the power to shape how we live, work and experience the world. With this understanding at its core, Dana Tomić Hughes—one of design's most trusted voices—is launching Sightline, an insightful download of design's...
From Sydney to Copenhagen: Four Leading Creatives Share Essential Global Design Insights.Australia's design community is experiencing unprecedented international recognition, as revealed at the recent Design Horizons event in Sydney. Four prominent creatives shared insights from Copenhagen's intimate 3 Days of Design festival,...
Furniture You Feel: Dana Meets the CEO Who Understands that Great Design Moves Hearts Before Markets.Ten years after meeting on a bus, Dana Tomić Hughes reconnects with former DJ now CEO Dario Reicherl to discuss deign that endures. The Singapore-based Italian leading Danish icon Fritz Hansen across Asia shares how a jet-lagged morning...
My First 3 Days of Design in Copenhagen Changed How I Think About Design Events.What happens when a design week prioritises presence over performance? Copenhagen's 3 Days of Design provides the answer. Operating within Denmark's trust-based society during summer solstice, this event transforms the entire city into a...
House for Five Women: Architecture as a Force for Good in Post-War Bosnia.The House for Five Women in Bosnia represents a new model for post-war community healing through design. Swiss and Serbian practice TEN collaborated with local craftspeople, NGOs, and residents over seven years to create architecture that...
Between Utopia and Reality: Dana’s Milan Design Week Collaboration with Space Furniture.Yellowtrace founder & editor, Dana Tomić Hughes , has joined forces with Space Furniture to bring you her take on Milan Design Week 2025. Dana's introduction to Space's comprehensive Milan Report offers readers her signature blend of...
Does Design’s Biggest Event Reflect a World in Crisis? Dana’s Unfiltered Take on Milan 2025.Milan Design Week 2025 reflected our broader cultural moment: confused, transitioning, searching for meaning. With the world in crisis, genuine creativity struggles, while marketing machines dominate. Fashion brands have invaded design...
