Poliform Opens New Melbourne Showroom.

Poliform’s much-anticipated new retail space has undergone a complete architectural and interior redesign, resulting in a larger Melbourne flagship for the iconic Italian brand.

Spread across two impressive floors, the Poliform range can be experienced in a series of intimate settings that exhibit the breadth of the iconic brand’s range.

The showroom displays a combination of the Poliform’s latest releases, along with the most loved designs, across kitchens, wardrobes, wall systems, bedroom furniture, dining and living room furniture.

The brief to Poliform’s international head of interiors, Davide Bartesaghi, was to realise a showroom whereby every setting has a purpose, and each area created a sense of intimacy and warmth.

Poliform’s key attributes of refinement, attention-to-detail and understated elegance are reflected across spaces dedicated to living, resting, dining, dressing, cooking and relaxing.

”Our customers can expect to go on a journey of discovery as they explore the artfully curated spaces throughout the showroom”, said Christina Ceredes, CEO of Consolidated Design Group.

Born from over 70+ years of experience and tradition, the new Melbourne flagship space celebrates the more refined aspects of luxury that Poliform is renowned for.

Poliform’s Melbourne is located at 650 Church St in Richmond.

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[Images courtesy of Poliform.]