Béton Brut and Modern Art Hire launch 50 Vyner in London.

Béton Brut at 50 Vyner. Photo by Ollie Tomlinson.

Details from Béton Brut at 50 Vyner. Photo by Ollie Tomlinson.

Long-time creative collaborators, respected collector of vintage design Sophie Pearce of Béton Brut and an industry-leading stylist and creative director Laura Fulmine of Modern Art Hire (M.A.H) have joined forces to open a shared two-storey gallery space in East London, dubbed 50 Vyner.

Launched for London Design Festival 2021, 50 Vyner offers a playground of curated furniture, lighting and art — a playful union of material and form, vintage and contemporary.

On the first floor of the impressive 510 sqm gallery and prop house, Béton Brut presents rare, architect-led furniture and lighting from Europe and Japan. Following her eye on a monochromatic journey through the last century, the collection coheres around Sophie’s distinct sculptural aesthetic.

On the ground floor, pioneering gallery M.A.H presents artworks by a 100-strong community of emerging and established creators, set-against art-led furniture and sourced objects. Laura’s signature style is found at the meeting point of artistic disciplines, and artworks are often presented collaboratively or via interior installations.

The union also allows for both gallery-come-prop-houses to expand, with M.A.H to present larger works and furniture and Béton Brut to widen its remit from vintage to contemporary.

For more information, visit 50vyner.com.

M.A.H at 50 Vyner. Photo by Ollie Tomlinson.

M.A.H at 50 Vyner. Photo by Ollie Tomlinson.

Laura Fulmine of M.A.H and Sophie Pearce of Béton Brut. Photo by Diego Padilla.

[Photography by Ollie Tomlinson and Diego Padilla.]