• Design Free Thursday // Conceptual Photography by Christian Åslund for Jim Rickey.


    Posted on 14th March, by yellowtrace in photography, random fun. 3 Comments

    Conceptual Photography by Christian Åslund in Hong Kong

    Conceptual Photography by Christian Åslund for Jim Rickey

    man walking on imaginary line

    man walking on balustrade

    Conceptual Photography by Christian Åslund

     

    These clever images are the work of Stockholm-based photographer Christian Åslund. Åslund recently shot and art-directed an ad campaign for Swedish shoe brand Jim Rickey. He utilised conceptual photography that pays tribute to old-shool 2D platform games. Model were photographed from great heights with a tele lens using the streets of Hong Kong as a dramatic backdrop. The result is an ad campaign which creates an illusion of people appearing as a 2D flat image. Such a cunning stunt. More on Åslund’s website.

    Looking at these photos makes me feel nostalgic for  those “cutting edge” computer games on my Commodore 64. The good old days of loading games with a tape drive. Life was so much slower and simpler back then…

     

    man hanging off street bollard

    man climbing lines of pedestrian crossing


    [Images courtesy of Christian Åslund, via Colossal.]





  • 3 Responses to “Design Free Thursday // Conceptual Photography by Christian Åslund for Jim Rickey.”

    1. These are great – so clever and look so much more than just advertising! Jane

    2. Hello Dana, very clever images! I have included Yellowtrace as a blog that inspires Lloyd told George, as homework from Blog Boss. Hope you are enjoying the course. Regards, Kerrie Oliver



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