MILANTRACE Edizione 2014, Milan Design Week 2014, Salone del Mobile #MDW14 SaloneSatellite 2014 Presented by Yellowtrace.


MILANTRACE Edizione 2014, Milan Design Week 2014, Salone del Mobile #MDW14 Spazio Rossana Orlandi Presented by Yellowtrace.


Dearest Yellowtracers!

I’m feeling so many emotions as I write this post – most of all excitement and a huge sense of achievement, but also a healthy dose of nerves, utter exhaustion and this strange feeling of almost-numbness, which stems from sheer disbelief we actually managed to pull this off. Pull what off, Dana? (Hey, get your mind of the gutter, kids!). I’m talking about the final chapter of MILANTRACE Edizione 2014 – our very first and slightly awesome interactive digital magazine & video series, dedicated to Salone del Mobile and Milan Design Week 2014. WHAT? I know!

As I mentioned in my teaser post, and to those of you who came along to our ongoing talk series (Brisbane & Perth – see you very soon!) – Team Yellowtrace has taken things to the next level with our Milan report this year. Truth be told, we hadn’t quite realised how epic this task was going to be, but man it feels so good to have it done and ready to share with you guys. MILANTRACE is a totally new concept, and this interactive digital magazine represents an exciting step for Yellowtrace, and for the future of reporting about Milan Design Week.



So without further ado, I welcome you with open arms to MILANTRACE Edizione 2014. To start you off, here is our Highlights video of Milan Design Week 2014, and a couple of quick snapshots of the 49 pages that make up one mega digital review with a whole lot of love for Milano, Yellowtrace style. Once again, a huge thanks to your sponsors – RogersellerOwn WorldHaymes & designEX – for making this crazy project possible.

I sincerely hope you love it. A lot. If you do, can you please let us know? Ummm… and share if with all your friends? Awesome, you guys are the best.

Love love,
Mama Yellowtrace x


MILANTRACE Edizione 2014, Milan Design Week 2014, Salone del Mobile #MDW14 Fuorisaloni Presented by Yellowtrace.


About The Author

Dana Tomić Hughes
Founder & Editor

Dana is an award-winning interior designer living in Sydney, Australia. With an unhealthy passion for design, Dana commits to an abnormal amount of daily design research. Regular travel and attendance at premier design events, enables Dana to stay at the forefront of the design world globally. While she is super serious about design, Dana never takes herself - nor design - too seriously. Together with her life and business partner, Dana is Boss Lady at Studio Yellowtrace, specialising in Design Strategy, Creative Direction and Special Projects. The studio takes a highly conceptual and holistic approach to translating brands & ideas into places & experiences.

6 Responses

  1. Lauren

    Insane. You are amazing! So much content I feel like I was there. In fact, why wasn’t I there? Not fair. Just stunning, thanks for sharing so much!


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