Retrosuperfuture NYC Store by Andrea Caputo | Yellowtrace

Retrosuperfuture NYC Store by Andrea Caputo | Yellowtrace

Retrosuperfuture NYC Store by Andrea Caputo | Yellowtrace

Retrosuperfuture NYC Store by Andrea Caputo | Yellowtrace

 

Red Alert, Red Alert! If you’re a sucker for hipster retail spaces, no-nosense industrial aesthetic and New York City (who the hell isn’t?) then boy do I have a treat for you today. Retrosuperfuture is an Italian sunglasses label with their first recently opened flagship store in the US that has me feeling weak at the knees. Let’s break it down, y’all.

For my money, the stripped back, industrial chic hits that sweet-spot between the luxurious and the austere. Part exposed, part painted brick walls, display tables with super fine (dare I say thin black line) steel frames topped with solid blocks of timber carrying the merchandise are a perfect addition to the space. A black painted plywood volume contains back-of-house-office, whilst doubling as display. And of course, the real hero (and then a hero comes along) in the space is the spectacular backlit wall – a perfectly articulated beacon that doubles as display shelving. It’s simply glorious!

This interior was a result of a collaboration between Andrea Caputo, Retrosuperfuture founder Daniel Beckerman, and the brand’s creative director Sean Michael Beolchini. Confidence, honest and robust, while verging on a minimalist aesthetic. Or as I like to call it – hipster-to-the-max-hotness! That’s all.

Retrosuperfuture
21 Howard Street, New York, 10013, USA

 


[Photography by Paul Barbera.]

 

About The Author

Dana Tomić Hughes
Editor In Chief
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Dana is an award-winning interior designer living in Sydney, Australia. With an unhealthy passion for design, Dana commits to an abnormal amount of daily design research. Regular travel and attendance at premier design events, enables Dana to stay at the forefront of the design world globally. While she is super serious about design, Dana never takes herself - nor design - too seriously. Together with her life and business partner, Nick Hughes, Dana is Boss Lady at Studio Yellowtrace, specialising in Interior Design, Creative Direction and Special Projects. The studio takes a highly conceptual and holistic approach to translating brands & ideas into places.

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