Valcucine Italian Kitchens at Rogerseller | Yellowtrace

Valcucine Italian Kitchens at Rogerseller | Yellowtrace

Valcucine Italian Kitchens at Rogerseller | Yellowtrace

 

On March 1st 2014 our friends at Rogerseller officially launched Valcucine kitchens into the Australian market, and I’m here to tell you all about it. Hooray! Valcucine have been designing and manufacturing products for 30 years, based on the four fundamental rules of eco-compatibility: dematerialisation, recyclability, durability and reduction of toxic emissions. This consistent focus has elevated Valcucine to be one of the most respected and sought-after kitchen manufacturers in the world, and the first to obtain the ISO 14001 Environmental Certification. I know what you’re thinking – not only do they look hot, the likes of Green Building Council will absolutely love you for specifying one of these puppies. Green Star accreditation – here we come!

 

Valcucine Italian Kitchens at Rogerseller | Yellowtrace

Valcucine Italian Kitchens at Rogerseller | Yellowtrace

Valcucine Italian Kitchens at Rogerseller | Yellowtrace

Valcucine Italian Kitchens at Rogerseller | Yellowtrace

 

All jokes aside, these kitchens really are super hot. Valcucine’s ‘New Logica’ is a revolutionary system designed to improve the interaction of Man with the Kitchen. In other words, this is the most ergonomically designed kitchen system. Ever. The 800mm deep worktops allow freedom of movement. The lift-up door is fitted with a unique balancing device that makes it easy to open without the use of hinges, frictions or springs.

 

Valcucine Italian Kitchens at Rogerseller | Yellowtrace

Valcucine Italian Kitchens at Rogerseller | Yellowtrace

Valcucine Italian Kitchens at Rogerseller | Yellowtrace

Valcucine Italian Kitchens at Rogerseller | Yellowtrace

Valcucine Italian Kitchens at Rogerseller | Yellowtrace

 

The New Logica Equipped Back System is designed to contain all the equipment needed in the kitchen – weighing scales, small appliances, knife block, bottle-racks, moveable power and USB sockets, rolling pin holders, hooks, exhausts, kitchen tap and dish-drainer. Everything can be neatly hidden away, making it ideal for open plan living. But don’t take my word for it – this excellent video will explain everything you need to know about it.

 

 

As though these kitchens alone aren’t fantastic enough, Rogerseller had to take it to the next level, didn’t they? Seriously, what a bunch of helpful overachievers. The company has introduced a unique service to architects and designers whereby they are not just selling complete kitchen solutions. Instead, they are providing an extensive range of unique materials and technologies for specifiers to design with. In short, if you’re a designer or an architect, Rogerseller will simply help you interpret your design using the unique elements of Valcucine.

Want to know more, more, MORE? See the kitchens on display in the Rogerseller Mebourne showroom at 173-177 Barkly Ave, Burnley VIC 3121, and in Sydney showroom from May 2014.

This Yellowtrace Promotion is proudly brought to you in collaboration with Rogerseller.

 

Valcucine Italian Kitchens at Rogerseller | Yellowtrace

Valcucine Italian Kitchens at Rogerseller | Yellowtrace

Some of what you can expect to see in Rogerseller’s Melbourne showroom. Valcucine used as a TV unit? I’m sold!


[Images courtesy of Rogerseller.]

 

About The Author

Dana Tomić Hughes
Editor In Chief
Google+

Dana is an award-winning interior designer living in Sydney, Australia. With an unhealthy passion for design, Dana commits to an abnormal amount of daily design research. Regular travel and attendance at premier design events, enables Dana to stay at the forefront of the design world globally. While she is super serious about design, Dana never takes herself - nor design - too seriously. Together with her life and business partner, Nick Hughes, Dana is Boss Lady at Studio Yellowtrace, specialising in Interior Design, Creative Direction and Special Projects. The studio takes a highly conceptual and holistic approach to translating brands & ideas into places.

5 Responses

  1. Joanne

    Hi Yellowtrace, I have been reading your blog for a couple of years one and have always enjoyed it, however your posts recently have been based a lot on PR with little original content. It’s starting to read like one long advertisement for products. Even your artists posts seem to be due to contributions rather than work you have discovered with little critical analysis.

    I do realise that you are trying to earn an income from your blog, but there is a danger that it can become too commercial, full of articles that you can read elsewhere, thought the pics are pretty but without that oomph that characterized your earlier posts.

    Reply
    • Dana Tomić Hughes
      Dana Tomić Hughes

      I’m sorry to hear you feel this way Joanne – I certainly would never call Yellowtrace a commercial blog as it’s mostly driven by a huge amount of passion and enthusiasm. Running a blog of this nature is a massive undertaking and a huge commitment – every post is carefully researched, selected and edited, and all opinions are always honest and true. I will continue to do my best, although I’m quite conscious that – as the audience grows and so do the demands of the blog – it will mean I won’t be able to please everyone.
      Thanks again, Dana.

      Reply
  2. Babette Hayes

    Unlike Joanne I have not been following you for two years. I was fortunate to have a colleague pass on your blog details about a year ago and have enjoyed your offerings since. Your commitment to what you are producing for us, your followers, is commendable as I realise it involves a massive amount of research, expertise, passion. I look forward to opening your emails each time and find the variety of offerings stimulating, and am grateful to receive it. I have sent it on to contacts in France and London.
    Thank you
    Babette Hayes

    Reply

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