Pens & Needles // CUSTHOM vs David Longshaw, detail.

David Longshaw // Maude & Arthur – The Big Debate (detail). Digital embroidery.
100% polyester thread onto GFSmith Colorplan Bright White 250gsm. 584 x 410 mm.

 

Pens & Needles // CUSTHOM vs Giedre Domzaite, detail.

Giedre Domzaite // Stripy Day  (detail). Digital embroidery.
100% polyester thread onto GFSmith Colorplan Bright White 250gsm. 584 x 410 mm.

 

My love of embroidery is well documented on this blog (if you are a recent comer and feel like digging through old posts, I suggest this epic post as a good place to start.)  Alas, we are here to talk about something new today – Pens & Needles to be exact.

 

Pens & Needles // CUSTHOM vs Paul Blow.

Paul Blow // Hunter Hunted. Digital embroidery.
100% polyester thread onto GFSmith Colorplan Bright White 250gsm. 584 x 410 mm.

 

Pens & Needles // CUSTHOM vs Hawaii Design.

Hawaii Design // DB London 12. Digital embroidery.
100% polyester thread onto GFSmith Colorplan Bright White 250gsm. 584 x 410 mm.

 

Pens & Needles // CUSTHOM vs Andre Beato.
André Beato // Stripes. Digital embroidery.
100% polyester thread onto GFSmith Colorplan Azure Blue 250gsm. 584 x 410 mm.

 

Pens & Needles // CUSTHOM vs Timothy Andrews.

Timothy James Andrews // Squiggle. Digital embroidery.
100% polyester thread onto GFSmith Colorplan Azure Blue 250gsm. 420 x 297 mm.

 

Clever and talented London-based design studio CUSTHOM recently curated a super beautiful exhibition of tactile posters that explores “the use of digital embroidery as a unique and expressive form of drawing”. A selected group of twelve designers each submitted an artworks which CUSTHOM manipulated through stitch or mechanical drawing, using a ‘hacked’ digital embroidery machine. The result is a perfect marriage between technology and art, and one of the most beautiful and progressive examples of computer-aided works I’ve seen.

Check out the rest of the pieces in the gallery below. The pieces are also for sale in the Pens & Needles online shop.


[Images courtesy of Pens & Needles.]

About The Author

Dana Tomić Hughes
Editor In Chief
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Dana is an award-winning interior designer living in Sydney, Australia. With an unhealthy passion for design, Dana commits to an abnormal amount of daily design research. Regular travel and attendance at premier design events, enables Dana to stay at the forefront of the design world globally. While she is super serious about design, Dana never takes herself - nor design - too seriously. Together with her life and business partner, Nick Hughes, Dana is Boss Lady at Studio Yellowtrace, specialising in Interior Design, Creative Direction and Special Projects. The studio takes a highly conceptual and holistic approach to translating brands & ideas into places.

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