Earlier this year, Jean Paul Gaultier was named the new creative director of Diet Coke. The French designer revealed three bottle designs featuring his signature nautical stripes and cheeky tattoo designs, available in Europe only (boo!) for a limited time. Bottles aside, it is the cheeky advertising campaign that got my attention. So gay, so funny – I absolutely love it! Reminds me of a couple of my previous posts (here and here.)


[Images courtesy of Diet Coke. Photos by Stephane Sednaoui.]

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Dana Tomić Hughes
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Dana is an award-winning interior designer living in Sydney, Australia. With an unhealthy passion for design, Dana commits to an abnormal amount of daily design research. Regular travel and attendance at premier design events, enables Dana to stay at the forefront of the design world globally. While she is super serious about design, Dana never takes herself - nor design - too seriously. Together with her life and business partner, Nick Hughes, Dana is Boss Lady at Studio Yellowtrace, specialising in Interior Design, Creative Direction and Special Projects. The studio takes a highly conceptual and holistic approach to translating brands & ideas into places.

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